Tuesday, 16 October 2012

Prodigy video - messing with our heads?

 
The controversial Prodigy video, Smack my Bitch up, 1997 directed by Jonas Akerlund is filmed from a first-person perspective on an eventful (to say the least) night out.  
The video perhaps fools the viewer into believing the protagonist is male because of the stereotypical views one may have of how men and women should or should not behave and this forces the viewer to question their own preconceived ideas of the sexes regarding sexuality, domestic violence, alcohol and drug use etc.
 
References:
 
Akerlund, J. (1997) Smack my Bitch up, Prodigy. London: XL Recordings
 

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